DESCRIPTION

How to Develop and Sustain Your Fundraising in 2021

62 minutes
Recorded 1/13/2021
Instructor: Adriana Higgins

We can all be grateful 2020 is behind us, but what will the New Year bring for hardworking development teams? Fundraising is a process, but what should that process look like during a global pandemic, economic downturn and post-pandemic? Join expert fundraiser Adriana Higgins, Bridge Philanthropic Consulting, as she discusses core fundraising strategies that will help your land trust be successful in 2021.

Here's a look at what we will cover:

• Overview of the giving picture for 2021, and what we can expect
• The right mix of direct mail, online giving, major gifts and special events in 2021
• How to continue to identify new donors and bring them into your land trust
• Strategies for maintaining good relationships with current donors
• Tips for encouraging current donors to repeat and even increase their giving

Access to this recording will expire on December 31, 2022, and is subject to availability of the AdobeConnect service.

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